WA API Template Approval
WA API Template Approval Time
When you create a WhatsApp API template, it must be approved by Meta before you can use it.
How long does it take?
The approval time depends on Meta.
Usually, it is quite fast and may take:
A few minutes
Up to a few hours
However, in some cases, it can take up to 24 hours for the template to be reviewed.
Why does it sometimes take longer?
In some cases, Meta will review the template manually.
When this happens, it may take longer than usual.
What about appeal?
If your template is rejected and you submit an appeal, the review will take longer because:
It is checked manually by Meta
Additional review is required
Important to know
The approval time is fully controlled by Meta
There is no fixed timing
Most templates are approved quickly, but some may take longer if manual review is needed
Reference
https://developers.facebook.com/docs/whatsapp/message-templates/
https://developers.facebook.com/documentation/business-messaging/whatsapp/templates/overview#whatsapp-manager